Andrew J. Murtaugh
Entrepreneur & Business Administration Student
Phone:
818-724-9307
Email:
Address:
322 Culver Blvd (Unit 681)
Playa Del Rey, CA 90293
A Bit About Me
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Andrew J. Murtaugh is a passionate entrepreneur with a strong focus on operations, logistics, and improving quality management systems. He is currently pursuing a Bachelor of Business Administration (BBA) with a major in Entrepreneurship at Loyola Marymount University.
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Andrew has a diverse entrepreneurial background. He founded Cletail® Services Car Detailing, where he managed all aspects of the business, from advertising and client acquisition to employee training and service delivery. He took his experience and transitioned to a role as an Owner and Marketing Strategy Consultant for Detailed Strategies, LLC involved creating comprehensive marketing plans and advising on customer service strategies.
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Andrew also actively gathers and researches marketing data to better understand what converts prospects into targeted actions such as sales and company engagement.
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Despite Andrew's work outside the classroom, he is committed to finishing his undergraduate studies and plans to pursue a graduate degree specializing in entrepreneurship and innovation.
Work Experience
Owner & Consultant
March 2023- Present
Peer Mentor and Admin,
Save It Forward Initiative
May 2024- Present
Founder & Head Manager
July 2020- March 2023
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Marketing Consultant
July 2021-December 2021
Residential & Commercial Real Estate Intern
Jun 2018- May 2020
Sundance Property Management, LLC
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Create customized comprehensive marketing and operational strategy plans for service-based businesses.
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Serve as backend support for specific logistical challenges service businesses face on a day-to-day basis while satisfying service obligations for clients.
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Preform photo and video shoots to enhance brand appearance and marketing campaigns.
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Teaching middle and high school students financial literacy and entrepreneurial concepts such as credit, debt, and how to start a business.
• Founded and managed auto services company responsible for over 300 transactions and the conversion of over 200 unique clients.
• Strategized all advertising practices including Google Analytics, Yelp, Next Door Ad Center, and print marketing.
• Participated in Next Door Technologies beta self-serve ad program to deliver highly targeted advertisements to over 100,000 residents in Cincinnati, increasing our conversion rate by over 25% in 6 months.
• Hired, trained, and managed employees to provide detailing services.
• Federally registered the word “Cletail” as a trademark with the United States Patent and Trademark Office.
• Maintained an average 4.9-star review rating on Google Business.
• Received the “Most Recommended Business” award in the Cincinnati metropolitan area in January, 2022.
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Developed detailed digital marketing strategies for Packaged Pines.
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Conducted photo and video content at Packaged Pine's headquarters for a photo and video marketing shoot.
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Produced and edited unique digital advertising content to be posted primarily to Next Door Ad Center, Instagram, and Facebook Ad Center.
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Analyzed properties for potential acquisition by evaluating strengths and weaknesses.
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Participated in meetings with bank lenders, environmental specialists, general contractors, and real estate attorneys.
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Utilized Co-Star and other online software platforms to help aid in property reports and analysis.